Catherine Ugwu (MBE)
Director and Executive Producer
Catherine Ugwu is an Executive Producer and Creative Director with over 20 years proven experience delivering some of the world’s largest Ceremonies and most prestigious public and broadcast events. Founder of Betty Productions Ltd, she was most recently Director of Ceremonies for the Baku 2017 4th Islamic Solidarity Games Ceremonies, as well as Executive Producer of the Baku 2017 Presidential Launch Event, regional events programme, Opening and Closing Ceremonies.

Catherine’s previous roles include: Director of Ceremonies for the Baku 2015 1st European Games with overall responsibility for the delivery of the Opening and Closing Ceremonies, Torch Relay and Cultural Programme, Executive Producer of the London 2012 Olympic and Paralympic Ceremonies, Executive Producer for the Save The Children IF Campaign, Executive Producer of the Glasgow Handover Ceremony at the Delhi 2010 Commonwealth Games, Senior Producer for the
Vancouver 2010 Winter Olympic Ceremonies, Senior Producer for the Opening Ceremony for the 2006 Doha Asian Games, Producer for the Closing Ceremony for the XVII Manchester Commonwealth Games and Producer for the Millennium Dome Opening Ceremony in 2000. She was a founder and Director of the Live Arts Development Agency and Deputy Director of Live Art at the Institute of Contemporary Arts London. She has been a consultant for numerous National and International businesses and public organisations.

Catherine was awarded an MBE in the Queens New Years 2013 honours list for her significant contribution to the successful delivery of the London 2012 Olympic and Paralympic Opening and Closing Ceremonies. As well as the Dostlug Order (Order of Friendship) from the President of the Republic of Azerbaijan, Ilham Aliyev, in recognition of her significant contribution to the Baku 2015 European Games.
Kate Hinchliffe
Producer
Kate has worked as a producer in the creative industry for over 10 years. Highlights include live events for Thomson Reuters, Samsung, Vodafone, NBCUniversal, Save the Children and the World Islamic Economic Forum. Kate first turned her attention to Ceremonies at the London 2012 Olympic and Paralympic Games, and went on to produce the Flame Capture Ceremony and city-centre Torch Relay of the Baku 2015 1st European Games. She also produced the Opening and Closing Ceremonies for the One Young World Summit 2015 in Bangkok. Kate was most recently Producer of the Baku 2017 4th Islamic Solidarity Games Opening and Closing Ceremonies.
Mark Smith
Head of Business and Finance
Mark qualified as a Chartered Accountant at Deloitte before devoting seven years of award-winning work to the planning, implementation and successful delivery of the London 2012 Olympic and Paralympic Games, and Handover Ceremony at Beijing 2008. He subsequently served as a trusted financial advisor at the BBC, and Head of Finance for the Ceremonies of both the Baku 2015 1st European Games and the UAE National Day 2015 (Abu Dhabi). Mark was most recently Head of Business & Finance of the Baku 2017 4th Islamic Solidarity Games Ceremonies.
Olima Rolfe
Project Coordinator
Olima was first introduced to Ceremonies as the Creative Division Assistant for London 2012 Olympic and Paralympic Games. She then moved into the film industry working for Lucasfilm as the assistant for the Creature effects department and then moving on to be a buyer for the team. Olima’s return to Ceremonies was for Baku 2017 4th Islamic Solidarity Games, as Visual Content Manager.

Most recently the Betty Productions team created and produced the Baku 2017 4th Islamic Solidarity Games’ Launch Event, Regional events, Opening Ceremony and Closing Ceremony.